Ways How To Rank Your Website In Google

How To Rank A Website On Google

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Home The Best SEO Keyword Research Tool ⬅⭐(Find Keywords For Your Website)


How To Rank A Website On Google


How To Learn SEO Keywords Placement On A Website!

Learning how SEO Keywords Placement on a website can get our pages ranked higher in Search Engines. Basically, a Keyword used with a Keyword Tool can help search engines locate your page for Google; Bing, and Yahoo! Used correctly, this can really help your chances of achieving 1st-page rankings. This Post is dedicated to SEO keywords and keep reading below to find out how you can increase your On-Page SEO!


Google front page showing first four listings.


What Is An SEO Keyword? 

An SEO keyword can be a single word, a 3-word phrase or a longtail keyword (4 or more words). Used in conjunction with a professional Keyword Tool. Low competing keywords can be a powerful way to improve your website rankings. 


Adding Keywords To Your Website

Have a look at the material below on how to add keywords to your website using various methods. I can help to show you how to place keywords throughout your website and some rule of thumb guidelines to insert your chosen keywords correctly.


Why Do Keywords Really Matter!?

There is a lot of unhealthy hype from people out in the online World about what Google perceives on the importance that KEYWORDS play for folks with online businesses.

Google still places a lot of emphasis on keyword placement! In fact, the percentage is from around 15 to 16% of the total Google pie. Google, Bing, and Yahoo are still very traditional search engines in the sense that they all need keywords to utilize their Web Crawling Bots.


Increasing Your Page Rank With Hyperlinks!

An external hyperlink is used to connect information from one page of your website to an external source that shows relative information. Hyperlinks are a great way to place rich keywords as you link to an external website and direct the link anywhere you want. Hyperlinks and good keywords are great for search engines as they love external links that show you are offering additional information to your readers.


Wikipedia in blue displayed as a hyperlink.
A Wikipedia Hyperlink

Keyword research platforms such as Jaaxy, are a good way to rank higher in search engines and get a great result with your chosen keywords. When I first started online, it took me months of continues research to grasp the concept of keyword placement in Hyperlinks. Luckily for you, I have done all the hard work for you and I’ve included an awesome vid below about Jaaxy keyword training.



7 Ways To Get Your Website Ranked Higher!


#1) Inserting Permalinks #2) HTML Internal  Links #3) Image Placement. #4) Anchor Text (Hyperlink or External Link)  #5) Tags In Posts. #6) Meta Description Tags. #7) Title Description Tags.  I can help you With these 7 methods, and when implemented correctly can truly help you in your quest to achieve #1 ranking with search engines.


#1: What Is A Title Keyword In Permalinks? (WordPress Websites)


Folks online ask me all the time, “what is a title keyword in permalinks and how do we insert them.” Simply put, Title Keywords go in unison with your Websites Name. For example, my page is called, To Learn Seo Keywords. Your title keyword, when chosen from an SEO keyword tool should look something like as shown below.

What Is A Permalink
What Are Permalinks

howtosucceedatonlinemarketing.com/how-is-a-keyword-used/  As shown in the image, the permalink is inserted just after my website title and this is how it will look on google.


Now the trick here, and with the aim of search engine BOTS, is to fit your chosen page title keyword into the underlying Heading using an H2 Header. Please remember that your chosen keyword must make perfect natural sense in your H2 Title. You can also use your chosen title tag to create an extra subheading using an H3 Sub Header. Again, place your title keywords in this short opening paragraph.

A good guide to follow regarding title keywords would be; 3 on the top section, and 2 on the bottom of your page. But be aware, keyword stuffing will attract penalties with Google and other major search engines, so keep your title keywords to under 5 % of the total page content and only put them in where they make sense.

More information on H1, H2, and H3 Headers can be found in the H2 Header link above.


#2: HTML Internal Links


An HTML internal link are hyperlinks on a web page that leads from one page or resource on the same domain. This is an excellent way to provide your readers with additional info, whilst utilizing keywords. Hyperlinks are best utilized when connecting information from the page you are on, to a new source on a different page within your web site containing similar content. Keywords used in links must make perfect natural sense within a sentence!

Let’s say I wanted to connect information from one page to the other on my website. Placing keywords in your internal links is a great way to make your web page SEO friendly and search bots love them. To place an internal link, just follow the instructions below.

WordPress tool legend bar showing the internal link button.
Internal Link Button
As shown above, the link button is highlighted in yellow and when clicked will open up an URL window. Please follow the methods below for best results.
  1. Left click and capture the wording in BLUE you want to link.
  2. Click on the link button and a small rectangle window will appear
  3.  Click on the gear symbol to open the full URL box.


Link button URL rectangle window.

Insert edit and link screen.
Insert Edit And Link Screen

Just below the external link URL, there is a list of all your pages on your website. Click on the page your internal link to go, and click; Add Link. The same URL box can be used for placing your external links. At the top, you will see an URL Box; Link Text. Copy and paste the link you want and then paste in the URL. To open your link in a new window, just click; Open link in a new tab. When everything looks ok, click add the link, and you’re ready to go.


Watch this video on inserting Href Links into your pages. These links are tops if you want to direct folks to a different page when discussing a similar topic. The Href link jumps to a precise location you want to direct the information to, within another page or post.

#3: Inserting Images On WordPress 

Placing good quality keywords in images can be an awesome way for search engines to find your images on any one particular page. When you have found an image and have downloaded it to your media files, you can then select the pic to be placed on your website page. But be careful, your alt and description tags should not be keyword stuffed.  A great method to portray your images is; Pretend you’re describing the image to a visually impaired Person that can’t see your images all that well.


Click on the space of your page where the image is to be placed.

Window sill with old blue kettle pot plant in the middle.

  1. Go to the WordPress toolbar and click; Add Media.
  2. Once your media image box opens depicted in the above image, click on; Upload Files.
  3. A “Select” Image box will appear. Click to connect with your computer’s media file
  4. Once in your picture files, select the one you want and this will appear in the WordPress Media File.
  5. Your image is all set to be placed in the editing box. Click on the image to insert in the media box, as seen opposite.

Please Note: When downloading images of the net, make sure you have changed the file name from image-12345835.jpg to something more SEO friendly. Eg, window-sills.jpg. When doing this, don’t put the image jpg… Your computer will do this for you!

To rename files already downloaded into your computer, please follow the following directions on this YouTube video below.

Once this is done, you will see spaces to put your Alt Text, Description, and Caption. In the alt text, put in a brief outline of what the image is about, eg; Windowsill of a house. Place a bit more detailed info in the description tag, eg; Windowsill of a house with an old blue kettle pot plant. 



Inserting keywords into images can be a little tricky and if you need any help on this subject, I’m more than happy to help. Just leave me your question in my comments box below or check out Free Online Teaching Courses at Wealthy Affiliate in the questions area.


#4: What Is An Anchor Text?


A black anchor sitting on the sea bed.
What is an Anchor Text?

What is an Anchor Text on your website pages? An Anchor Text has similar characteristics to external hyperlinks and both have a line underneath them. When clicked, the anchor text allows you to redirect your readers to link to an external website on the net. Your anchor text should include keyword rich words or phrases. Try to avoid such terms as click here now and click to see contents. A good example of a good anchor text would be; Free SEO keyword tool and how to find low competition keywords.


How To Insert An Anchor Text Into Your Page


Insert and edit link screen.
Insert and Edit Link Screen.

Inserting links into your page can be done by left-clicking your keyword phrase and capturing it in blue. Click on the link button and click the small “gear icon”, then right-click in the URL box opposite and press paste. I always have links on a new tab using the; Open link in a new tab box, which is located just below the URL. Once you are happy, click the insert link and you’re all done. You now have your very own external hyperlink, how cool is that!


You can also use anchor text (hyperlinks) to redirect to other websites to explain a term in greater lengths, this will add credibility to your website and is great for SEO. When using anchor text, you must link to similar topics within other pages on your site, and the same theology applies when linking to external sites!


#5: What Is A Tag?

What is a tag on your posts? Tags are placed in your blog posts to index your page and can be a fantastic way to get your pages noticed by search engines. The Tags can be placed on the side widget on your website or at the bottom of the page. Tags can help people navigating pages and show them subjects of interest. For SEO purposes, tags carry some relevance in indexing a Website Post Page.


#6: What Is The Meta Description?

The meta description is placed under your Title Tag? Meta description keywords are the index of your pages and let your readers and search engines know exactly what your page is all about. This is the information that is found in the Google Listings under the Title as seen below.


Image describes how the meta description tags look on a Google page.


As above, the main body of writing under your Title Tag is called your description tag, and this is the main part that will get people to click. The description tag should be under 220 characters and is the introductory (first paragraph) of your Website. 


#7:  Title Tags


Title and meta description tags on first page of google
Title and Meta Description Tags

Title Tags are used for the main heading of Google and other search engine pages. The title tag should be the same wording as your permalink tag, and as you can see in the image to the left, they should be separated by a hyphen and each new word should start with a capital.


I have included a video below for you good folks, and the subjects most related to us are; Title Tags and Meta Description Tags.

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Thank you for visiting How To Rank A Website On Google. Keyword, Images, and links can be tricky at the best of times and I’ve been stuck before too. If you have any questions or thoughts about the topic above, I would be more than happy to help you out. Just leave your queries below and I will get back to you in a Jiffy.

Your friend,

Jeff. 😃

24 thoughts on “How To Rank A Website On Google

  1. Hi, Jeff.
    Thank you for covering this topic on how to learn keywords. I have always had a problem on how to use a keyword and where they should be placed. Your page explained this topic in a very easy and concise manner.
    Thanks, Nadia.

    1. You’re not alone there, Nadia. Learning how to place keywords to get the website indexed by search engines is as important as the site the content within posts. Without placing keywords in the correct way, our websites have a very low chance of being indexed highly in the SERPs. Really glad you enjoyed my post and I hope you now understand how to use keywords.
      Best regards, Jeff.

  2. Hi there, Jeff.
    There is a tremendous amount of information here. Thank you for this wealth of information. I did not know about looking for low competing keywords. I was doing quite the opposite of keywords, I keep hearing mixed answers. Thank you for the clarification. I also did not know about using tags. This is very useful information.

    Thank you very much.

    1. No worries, Ed. Keywords are used by Google to determine what your website’s pages and posts are all about. There is a lot of confusion on how we should use keywords on our site. By placing the chosen keywords into HTML tags, you can greatly increase your chances of ranking on the first page of Google.
      Best regards,

  3. Hi Jeff!
    What a helpful article! I am starting my own website and am looking for ways to get ranked higher, so this was the perfect information for me! I have been trying to target low competition keywords, but I didn’t realize there were so many other ways to help get ranked higher! This has been really helpful for me. Thanks! 🙂

  4. Are keywords one of the tools that drives traffic to your site and a blog? Without good keywords, can we have traffic coming into my website?. I gather the search engines are always looking for good content that has a good amount of quality information to get a good ranking in google. Do longtail keywords help you rank higher over the smaller phrases on the Serp listings?

    Thank you in advance for answering my questions, Norman.

    1. Keywords are still regarded by Google as the main way search engines index your site’s information! The better the keywords in relation to the website’s content will give you a top chance to rank highly. Quality content on your site is also very important because it shows search bots your site has a valuable context that’s worth indexing. The keywords you use must make sense to the related content and 5 chosen keywords per post or page.

      Long tail keywords are a great way to rank higher and compete with the big boys with deep pockets competing for top spots in the SERP’S. Choose a long tail that has the same meaning as your Post Title Keyword and use as your H1 meta Tag. A fantastic way to use long tail keywords is to choose a short domain name and use them as your Title Tag. Just make sure you keep it under 60 characters when doing it this way.

      Hoped this has helped you out!

      Best regards, Jeff.

  5. Dear Jeff, your content is on how to use keywords to improve SEO is super-valuable for internet marketing. You really inspired me to go ahead and look at keywords that can improve my website rankings!

    1. Hoped the information on what is a SEO keyword page has helped you, Margherita. If you have any questions, please leave them in the comment area below or you can contact me through my email.
      Best regards,

  6. Hey Jeff,

    I have a pretty shaky knowledge of online SEO, but after reading this article I can definitely say I’ve gained some knowledge.
    Now I understand what tags, meta tags, etc. are, and will start incorporating them into my website. Maybe I’ll see higher rankings.

    Thanks for this helpful post!

    1. Online SEO for a home business website is really important if you want to rank with search engines. Thank’s for your comment, Ian and have bookmarked your website for future reference
      Best regards,

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